Books Blog - Sheridan

How to Improve Discoverability for your Online Bookstore

From being able to engage directly with your audience, setting your own pricing, retaining greater revenues, and capturing customer data and purchasing behavior – selling directly to...

Un-earth; Your Green Savings

In honor of Earth Day (April 22) here is a tip on how to calculate your “green” savings… environmental green that is. The Paper Calculator, originally developed by the Environmental Defense Fund and...

Creating a Device Lab for eBook Testing

An essential part of the eBook conversion process that is often skipped is the final testing on the devices it was intended for. Many publishers, whether it’s due to lack of budget or...

How to Define Quality Standards for eBook Production

When taking an unprepared approach, the process of creating an eBook can have some undesirable effects on your publications due to automation tools and processes and dated materials that may or may...

11 Tips For Getting Booked on National TV

Many authors used to dream about making an appearance on Oprah and seeing their title on the NY Times Bestsellers list. Even though your chance of appearing on Oprah is over, your desire to...

Tips for Creating a Good Production PDF

PDF files for book print production have been used for well over a decade. Desktop Publishing software has undergone many transformations and now provides numerous tools for creating text and...

Best Practices for Identifying Digital Books

I was thrilled to see the Book Industry Study Group (BISG) press release yesterday on the “Best Practices for Identifying Digital Products.” This new policy statement clarifies best...