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The Pizza Pie Theory of Selling Books

Negotiating with people who can purchase your books in large, non-returnable quantities can be stressful, particularly if you believe the buyer has all the power. You may feel you have more at stake...

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Make the Grade in the Homeschool Market

The academic market uses books as a foundation for its practice, making it an opportune segment for publishers. It includes, but is not limited to schools, foundations, research organizations,...

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8 Ways to Write Scannable Marketing Copy

Each year the average person sends about 40,000 words by email. For reference, that’s nearly equivalent to the word count of The Great Gatsby. Are your words effective in persuading people to buy...

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