03/24/2014 – 10:27am Laura Baker Customers often ask us for paper samples so they can see firsthand how white and bright a certain stock is. Sheridan Books’ stocking paper list includes a number value for brightness and while it does not have a number...
Last September, guest blogger Michael Rosen shared a list of some of the largest book festivals in the U.S. He also provided insight on how these festivals are a great way for publishers to sell directly to consumers. Whether exhibiting or attending,...
In January 2014, Adobe released Adobe Digital Editions 3.0* that along with some reader enhancements allows for a more secure digital rights management (DRM) scheme. This upgraded version is designed to take advantage of the Adobe Content Server (ACS) 5** release that...
Today, a printer is more than just a printer — a printer is a partner who supports your entire business model. So how do you determine which printer is right for you? If you want a simple way to handle the full spectrum of printing needs for your title, from test...
02/05/2014 – 5:29pm Laura Baker As competition for brand exposure grows, search engine optimization (SEO) has ceased to be an effective marketing tool on its own. Now, marketers are also employing OAO: online audience optimization. Some SEO practices aim to get...
