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Every Day is Manufacturing Day at Sheridan Books

Every Day is Manufacturing Day at Sheridan Books

“On National Manufacturing Day, we celebrate all those who proudly stand behind our goods and services made in America, and we renew or commitment to winning the race for the jobs of tomorrow” proclaimed President Obama in 2014 as he declared the first Friday in...
8 Tips for Creating a Professional Looking Book Trailer

8 Tips for Creating a Professional Looking Book Trailer

08/11/2015 – 8:55am Laura Baker The purpose of a book trailer is to get viewers excited about purchasing and reading your book.  During the It’s a Partnership: Teaching Authors About Self-Promotion session at the June 2015 AAUP conference, the University of...
Tips to Help Your Book Creation and Production Stay on Track

Tips to Help Your Book Creation and Production Stay on Track

Notes from the AAUP Annual Conference Sheridan Books attended the 2015 AAUP annual conference which took place mid-June in Denver.  The theme of the conference was collect: collaborate.  In keeping with the theme, our reps took copious notes during the sessions that...
Pick the Perfect Packing

Pick the Perfect Packing

When you order a book and it arrives at your home, office, or warehouse, there’s nothing like that moment when you pop open the box, open the book’s cover, and smell that new-book smell. We rarely consider all that happens between that moment and a book’s...