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Books

05.14.13
by Laura Baker

Publishers make significant investments in their websites, eCommerce platforms, and overall online presence. Many implement analytics into these systems but not all are using them effectively. Analytics, when used properly and strategically, can...

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04.09.13
by Laura Baker

Extensible Markup Language (XML) has been the buzz in publishing for years, but many publishers are confused about when and how best to implement the technology that promises so many benefits, yet disrupts traditional print workflows.

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03.22.13
by Laura Baker

Publishers make significant investments in their websites, ecommerce platforms, and overall online presence. Many...

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03.05.13
by Laura Baker

Content is fluid, and readers consume it daily in a variety of ways. During a single day, readers typically switch between several devices; while they may start with a hard-copy newspaper in the morning, they will likely move to reading on a...

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02.11.13
by Laura Baker

Tim Cotter, VP of Operations at Sheridan Books was interviewed by Printing Impressions for a February article titled High-Speed Inkjet Presses: Next Round of Investments, by Heidi Tolliver-Walker, that looks at the decision behind...

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12.04.12
by Laura Baker

Digital printing has come a long way over the years, and the use of digital inkjet print technology by publishers is on the rise.  InterQuests’ 2010 Book Report predicts that digital manufacturing, which currently accounts for 4% of all...

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09.24.12
by Laura Baker

The use of tablets and apps in higher education is rapidly growing. According to a study by Pearson Education conducted at the beginning of...

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08.22.12
by Sheridan Books

From being able to engage directly with your audience, setting your own pricing, retaining greater revenues, and capturing customer data and purchasing behavior  - selling directly to your audience offers many benefits. However, when...

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04.19.12
by Laura Baker

In honor of Earth Day (April 22) here is a tip on how to calculate your “green” savings… environmental green that is. The Paper Calculator, originally developed by the Environmental...

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