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Books

11.20.13
by Laura Baker

Charts and GraphsThere are many website analytics tools, all slightly different and all capable...

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11.11.13
by Laura Baker

As publishers and authors work to promote their titles, social media has become a major facet of the marketing picture. Most people...

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10.30.13
by Laura Baker

Online ShoppingThe leaves are falling, the air is chilly, and the holiday shopping season is upon us.  Findings from a 2012...

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10.01.13
by Laura Baker

During the latest Sheridan Books webinar How to Sell More Books to Non-Bookstore Buyers, guest presenter Brian Jud was asked “what are the typical steps in making a large...

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09.11.13
by Laura Baker

From guest blogger, Michael Rosen, Sales Representative for Sheridan Books...

Every day I hear about the changing face of bookselling. For most publishers, Amazon is the principal portal for online distribution of both electronic and...

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09.05.13
by Laura Baker

Looking for new places to sell books – where your books aren’t returnable?  Interested in discovering new groups of buyers – outside of ...

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08.27.13
by Laura Baker

Do you have additional online content your print readers would find valuable?  Do you want to offer free downloads of the eBook version when someone purchases the print edition? 

This and so much more can be accomplished through...

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07.30.13
by Laura Baker

Every year, more books are sold to buyers in market segments outside of bookstores than are sold in bookstores. And they can be sold more profitably on a non-returnable basis. Are you getting your share of these sales?

In this webinar...

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06.17.13
by Laura Baker

While exhibiting at a recent tradeshow for self-publishers I met Patti Thorn from BlueInk Review. We got to talking about marketing ideas for self-publishers and in the following she talks about the benefits of book reviews.

...

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06.11.13
by Laura Baker

Are you looking for ways to visually spice up your book cover? Does the age of eBooks cause you to seek new ways to make your print title unique from the electronic version? Consider foil stamping, embossing/debossing, spot coating or a...

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