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Publishing Strategies

02.24.17
by Laura Baker

Top TrendsAs new books continue to be written and published at an increasing rate, it is more important than ever for publishers, suppliers,...

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02.08.17
by Brian Jud

YesAuthors and publishers hear the word “NO” frequently. It could be said by the media, distributors, buyers in retail stores, or...

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12.15.16
by Brian Jud

Baseball Making a large-quantity sale (5,000 or more) of your books to corporate buyers typically entails a formal presentation...

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11.01.16
by Brian Jud

doorsIf you want to sell 10,000 books through any retailer, you must get 10,000 people to go there and buy one. But if you want to sell...

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09.15.16
by Laura Baker

ISBN BarcodeIf you plan to sell your book or make it available in libraries then you’ll need an ISBN. As an author or self-publisher working on your...

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08.30.16
by Brian Jud

As a guest contributor to the Sheridan blog, Brian Jud, Executive Director of the Association of Publishers for Special Sales, regularly shares his observations and learnings on the topic of book marketing and...

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08.23.16
by Brian Jud

Grand CanyonThe National Park Service turns 100 on August 25, 2016.  It seems fitting that this week’s post takes a...

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08.15.16
by Laura Baker

Social Media InfluencersSocial media, in all its forms, continues to have a broad and growing reach across...

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08.02.16
by Brian Jud

overlooked stepNegotiating a large-quantity book sale can be a rewarding process. If you do a good job describing how your content...

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