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Books

06.17.13
by Laura Baker

While exhibiting at a recent tradeshow for self-publishers I met Patti Thorn from BlueInk Review.  We got to talking about marketing ideas for self-publishers and in the following she talks about the benefits of book reviews.

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06.11.13
by Laura Baker

Are you looking for ways to visually spice up your book cover? Does the age of eBooks cause you to seek new ways to make your print title unique from the electronic version? Consider foil stamping, embossing/debossing, spot coating or a...

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05.14.13
by Laura Baker

Publishers make significant investments in their websites, eCommerce platforms, and overall online presence. Many implement analytics into these systems but not all are using them effectively. Analytics, when used properly and strategically, can...

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04.09.13
by Laura Baker

Extensible Markup Language (XML) has been the buzz in publishing for years, but many publishers are confused about when and how best to implement the technology that promises so many benefits, yet disrupts traditional print workflows.

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03.22.13
by Laura Baker

Publishers make significant investments in their websites, ecommerce platforms, and overall online presence. Many...

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03.05.13
by Laura Baker

Content is fluid, and readers consume it daily in a variety of ways. During a single day, readers typically switch between several devices; while they may start with a hard-copy newspaper in the morning, they will likely move to reading on a...

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02.11.13
by Laura Baker

Tim Cotter, VP of Operations at Sheridan Books was interviewed by Printing Impressions for a February article titled High-Speed Inkjet Presses: Next Round of Investments, by Heidi Tolliver-Walker, that looks at the decision behind...

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01.29.13
by Laura Baker

With the widespread availability and consumption of electronic content, what will become of your neighborhood library? Will the changing landscape of reading habits, from print resources to electronic content, make libraries obsolete? According...

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12.04.12
by Laura Baker

Digital printing has come a long way over the years, and the use of digital inkjet print technology by publishers is on the rise.  InterQuests’ 2010 Book Report predicts that digital manufacturing, which currently accounts for 4% of all...

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