Should you Co-Mail? Sheridan has the Answer.
Not so long ago, only large-circulation magazines could take advantage of presort discounts using co-mail. Now, short-run magazine publishers can earn significant postal discounts too. Co-mail is the process of mixing different-sized publications from multiple sources to produce sorted and bundled packages that are as USPS delivery friendly as possible.
Real Postal Savings
Because your magazines are pre-sorted and grouped with other publications going to the same destinations at the same time, they can enter the mail stream closer to their ultimate point of delivery, bypassing most of the handling by the USPS. The benefits of co-mail include:
- Significant net postage savings
- Controlled and very reliable delivery schedules
- Reduced chance of damage due to reduced handling
Our weekly co-mail pools can accommodate variable trim sizes, page counts, and either perfect-bound or saddle-stitch publications with a quantity of as few as 5,000 pieces. Our co-mail operation is designated a USPS full-service mailer, and offers IMb and web-based client tracking.
Talk to an Expert
Your savings can vary based on a number of factors. To help your mail program achieve the greatest savings possible, our in-house postal expert will help you navigate the co-mail process and analyze your magazine variables to find the greatest savings. Click here to arrange a one-on-one discussion about your catalog distribution requirements.