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To Hinge or Not to Hinge

To Hinge or Not to Hinge

As an author or publisher there are many decisions to make that influence the appearance and quality of a book.  From how the text and cover will be laid out and designed, to  choosing the right material for each, to deciding what lamination to use, there is one small...

The Value Publishers Offer Authors

What’s the most important ingredient in the recipe for book publishing success? There are many correct answers, including timing, marketing, and pricing. While all those factors fluctuate, one essential ingredient stays constant: Quality content. But in the...
Avoid These 7 Cover Design Mistakes

Avoid These 7 Cover Design Mistakes

Many in the publishing industry agree that a book’s cover is its number one marketing tool. Yet, the Internet is full of hilarious and grimace-inducing examples of bad book covers. Don’t sell your book short before readers even open the cover — avoid these common...

eCommerce Moving To Print?

From guest blogger, Greg Graalfs, Sales Representative for Sheridan Books… How often have we in the print business been asked, “How much longer do you think printed books will survive?” Or, “Isn’t it tough for you in print since books will soon be replaced by eBooks?”...
What is the Difference Between Whiteness and Brightness of Paper?

What is the Difference Between Whiteness and Brightness of Paper?

03/24/2014 – 10:27am Laura Baker Customers often ask us for paper samples so they can see firsthand how white and bright a certain stock is.  Sheridan Books’ stocking paper list includes a number value for brightness and while it does not have a number value for...
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