Home » Posts by Laura Baker (Page 4)
When Was the Last Time You Re-evaluated Your Book Launch Strategy?

When Was the Last Time You Re-evaluated Your Book Launch Strategy?

“This is how we launch a book.” It’s easy to get so set in a way of doing things that you fail to notice whether your approach is still viable. Publishers have set book launch strategies they rely on to successfully and efficiently launch new titles. Regularly...
Experts Discuss Top Book Publishing Trends for 2017

Experts Discuss Top Book Publishing Trends for 2017

As new books continue to be written and published at an increasing rate, it is more important than ever for publishers, suppliers, and associations to monitor the trends and adapt in order to stay relevant in the industry. On February 23, 2017, Book Business/Printing...
A Look Back at Sheridan MI in 2016

A Look Back at Sheridan MI in 2016

The Sheridan book facility that you know today began as a small commercial printing facility in 1950 with only six employees.  Over the years, new equipment was added, operations relocated, services expanded, workflows improved, and staffing ramped up to support the...
Page 4 of 17« First...23456...10...Last »