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3 Marketing Tactics to Grow Your eCommerce Sales, After the Sale

3 Marketing Tactics to Grow Your eCommerce Sales, After the Sale

So you have made a sale from your direct-to-consumer eCommerce site, now what? Are you leveraging all the benefits that direct-to-consumer sales has to offer? Sheridan has created a handy infographic outlining three marketing tactics you should be applying to keep your sales going, after the initial sale.

A Tool to Discover New Places to Sell Your Books

A Tool to Discover New Places to Sell Your Books

Many product ideas are a result of observing a phenomenon in one area of life and applying it to a totally different product. The idea of VELCRO® arose when Swiss engineer George de Mestral took his dog for a walk. He noticed how burrs of the burdock plant stuck to...
University Press Week 2017

University Press Week 2017

It’s university press week, the perfect time to extend a heartfelt thank you to all university presses for doing your part to bring knowledge, truth, and wisdom to the world.   Sheridan is proud to play a role in bringing university press knowledge to the world for...
Create a Pitch Pack to Give to B2B Book Buyers

Create a Pitch Pack to Give to B2B Book Buyers

Have you ever watched golfers look through the assortment of the clubs in their bags before choosing just the right one for a particular shot? Think of the benefits of your content as individual clubs, each to be brandished as circumstances warrant. When your...
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