From worrying about next month’s rent to where your next roll of toilet paper will come from, stress is a normal reaction to the anxiety and uncertainty brought on by the COVID-19 pandemic. Stress can contribute to health conditions such as hypertension, heart...
Magazine publishers, as a whole, understand the importance of social media as a significant part of their content strategy, but to fully leverage it across all platforms and channels requires a specific social media strategy. Although getting likes and shares can be...
Although readers are consuming more and more content in a digital format, they are still drawn to print. Forward-thinking publishers will need to take heed of that and include elements of both print and digital in their content strategy to satisfy the needs of readers...
As magazine advertising revenue continues to dwindle, publishers are forced to find creative ways to reach new audiences and engage with current readers to convert them into subscribers. Today’s publishers are changing their content strategy to not only target smaller...
Forward-thinking magazine publishers are consistently on the lookout for ways to streamline their printing processes. It’s especially important these days when they are dealing with the repercussions of the COVID-19 pandemic, which may have resulted in decreased staff...
